Please note: this course isnt currently recruiting.Explore MSc International Hospitality and Tourism Management as an alternative.

Why study MSc Tourism Marketing Management at ֱ? 

  • We are the second in the UK for hospitality and tourism management according to the Shanghai Rankings of Academic Subjects 2022
  • Develop a critical understanding of contemporary issues in marketing, question trends and explore the role of IT and social media in destination management and marketing 
  • Examine the relationships between the customer experience and marketing organisations, research planning, budgeting, marketing strategies and communication
  • Choose to complete an optional 30-week work placement to further enhance your employability 
  • Benefit from experiencing a new country and culture with the option to study a semester abroad 
  • Learn from specialist, internationally recognised academic staff who are actively involved in research and consultancy, ensuring the curriculum is informed by cutting-edge knowledge and practice.

Find out more about the content of this course.

Course accreditations

The accrediting bodies on this course are renowned industry-wide for promoting excellence and the highest standards, all of which is reflected in the ֱ Business School Experience: 

  • Recognition as an Institute of Travel & Tourism Centre of Excellence signifies ֱ as an industry-leading university 
  • Accreditation by the Tourism Management Institute ensures this course meets standards aligned to the needs of the tourism sector, enhancing future employment prospects when you graduate 
  • This course is delivered by the AACSB-accredited Business School, an accreditation that places us within the top institutions globally for business degrees. Less than 6% of business schools worldwide have attained this hallmark of excellence which recognises a focus on excellence in all areas, including teaching and students learning.

Business Graduates Association

Membership with the Business Graduates Association provides you with career development tools, including CV-building services and job search tools, along with webinars and social events for networking and skill enhancement

Key information

Location:

ֱ, Talbot Campus

Duration:

September: 1 year full-time (16 months with optional study exchange). January: 16 months full-time (18 months with optional study exchange). September & January: 2 years part-time or 2 years full-time with optional 30-week work placement

Accreditations:

Tourism Management Institute; Institute of Travel & Tourism Centre of Excellence, The Association to Advance Collegiate Schools of Business (AACSB)

Required subjects:

All subjects considered

Entry requirements:

A Bachelors Honours degree with 2:2 in any subject or equivalent.

International entry requirements:

If English is not your first language you'll need IELTS 6.0 (Academic) with a minimum of 5.5 in each component. For more information check out our full entry requirements.